![]() ![]() Though fourth-quarter figures won’t be released until March, 4Kids Entertainment Chief Executive Al Kahn told investors in November that he expected the company to turn a profit for the quarter and in 2009, reflecting “the financial benefits of the various steps we have taken in the past two years to invent 4Kids, not only as a merchandise licensing company, but also as a trading-card company with multiple Internet platforms ready to compete in the digital age.” But the company’s San Diego-based trading-card arm, which didn’t exist in the year-earlier period, brought in $14.7 million of the company’s $49.4 million in revenue for the nine-month span in 2008. A few years ago, 4Kids lost the license to Pokemon.įor the first nine months of 2008, the company’s net loss widened to $17.2 million, compared with $6.6 million in the first three quarters of 2007. Some of the company’s properties, such as Teenage Mutant Ninja Turtles and Cabbage Patch Kids, are aging. ![]() “It’s a way to keep our readers engaged.”Īt 4Kids, which bought the rights to Chaotic from a Danish company, trading cards have been a defender against a flood of red ink. “It’s a huge revenue driver, and we’re just beginning to explore it,” said Scott Martins, director of development for Sony Online Entertainment. This spring Sony plans to launch a physical trading-card game for Free Realms, a multiplayer online trading-card game, under a licensing agreement with Topps.
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